Explore – Engage – Experience

Connect at the most comprehensive and focused Industrial Automation Technology platform in Africa.

Explore, Engage and Find your industrial automation solutions, products, and services all on the Africa Automation Technology Fair floor. Key players looking to remain competitive in the future should take advantage of our new show innovations as we continue to put industry pioneers in the spotlight and give you access to the latest automation technologies.

Why Visit?

Unique Networking Opportunities

Africa Automation Technology Fair gathers more Automation Technology experts and leaders than any other trade fair in Africa and provides you with opportunities to network and develop lasting relationships.

Latest Technologies and Innovations

Nowhere else in Africa can you experience all the key players on one floor, enabling you to compare products, technologies and solutions

Our exhibitors showcase the latest technologies and innovations which allows you to keep up to date with the latest trends.

Discover Ways Automation Can Benefit

Discover ways automation can benefit you and when and how to integrate it

AATF will illustrate ways to overcome manufacturing stagnation and fast track growth, by showcasing the latest technologies, solutions and models for next-generation manufacturing.

Industry 4.0 and Beyond

Industry 4.0 is no longer a future vision but reality, don't get left behind. Find out where South Africa is with industry 4.0 and explore strategies and solutions. Be inspired simply by walking the show floor.

3 Free CPD Accredited Workshops

Get unparalleled, personalised educational experience to maintain, develop and enhance your knowledge, understanding and skills. Master emerging trends and developments with insights direct from industry pioneers.

Showcase Like No Other

Missing this event is like being out of the loop for three years. Exhibitors from every facet of the Automation Technology industry are on-hand showcasing the latest technologies along with improvements to long-standing products.

Visitor Profile

Net Promoter Score

At Reed Exhibitions we pride ourselves on being innovative and responding to the needs of the markets and we develop our shows based on feedback from our valued exhibitors. Our ambition is to further our expertise and improve the show, so we will be presenting you with a survey at the end of the show, which will give us valuable insights into your business objectives and needs. The survey includes a number of questions but the most valuable to us is whether you would promote the show to a colleague or a friend. We call this the Net Promoter Score.

80% of referrals in business are from word of mouth, so the NPS is a crucial metric for us to understand if we are producing a show that our exhibitors find valuable and beneficial enough to promote to their peers. The question is posed as a rating between 0 and 10, you need to know that ratings of 9 or 10 are considered to be that you would refer the show to a friend or colleague, and ratings under 6 are considered not likely to promote it, and the final category is ratings of 7 and 8 are indecisive.

We hope that you will take the time to complete the survey after the show so that we are able to improve the value it has to your business and other business for future shows.